Typography Analysis.

The Title of my Magazine needs to be original and cool yet it must fit into the genre conventions of the dance/club sub-genre. So I got thinking and what do you see at clubs? dj's but the two letters D and J are to shot to be my mast head so i lengthened one ... D-Jay.

D-Jay is a good name because there is no magazine named that out there. Furthermore, the play on the word/letter of J is rememberable.

For the typography of this title, I want to incorporate the 'loudness' of the word d-jay so i need something loud that catches the attention of my target audience. This can be big and bold and colourful all at the same time. Something like this to the right.

This font can be found on da-font under the name of E-square. 

It is a San Serif font that is bold and can be easily read. When it goes onto my magazine, However I will change the colour to something that stays in the conventions f the sub-genre but is bright and 'noisy' in the Target audience's eyes. However until i make the final thing I will very much like to keep it black to stop confusion and so i can focus on other things.

For the cover lines I will use the same font but in a thinner style.



In the magazine, so the contents and the page spread, I will use a thinner more basic font that is still easy to read but is not boring. Like this...

                                                                          This font is called the F25 Executive Font on da font 

The colour of this text in the magazine would depend on the style and the images on the page. For example, If the page had a more red colour to it I would do the text in a white colour because it is easily read on that colour the same can be said for white on black. I like this font (above) because it is like a typewriter and it is also bold but easy to read and make-out. 


 Altogether i will use the information i have found out to help me decide what font to use. 

My Research into fonts.

This is two examples of sans serif font and the serif font. the serif font is the one with the thinner lines used in it. the sans serif is the one with clear strong strokes. A few typefaces that use the sans serif font are, arial, Helvetica or verdanna. Helvetica was designed/ made by Max Miedinger and was designed in 1957 with the help of Eduard hoffman. After closer analysis, I have decided that the typeface, Helvetica, is very suitable for my magazine main text font. - this is because it is easy to read and will look good when in a load of other writing.

Hello 

Hello 

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A few typefaces that use the serif font would be, Times and georgia. These fonts are really good and differennt to the other fonts that i have studied in media and in Graphics. ( another one of my A-levels.) Georgia was designed a bit later then Helvetica, in 1993. It was designed by Matthew Carter who was inspired by scotch roman designs in the 19th century. I like this font but i do prefer the Helvetica font. 

Hello
Hello 
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